Artisan entrepreneurship: a systematic literature review of this emerging field of research and new trends

This study provides an overview of the past, present, and future of research in the artisan entrepreneurship field. We have carried out a systematic review of the literature by combining different bibliometric techniques applied to data from a search of the following keywords ‘entrepreneur*’ (article titles) AND ‘*craft*’ OR ‘artisan*’ (topics), in the Web of Science (WoS) and Scopus databases. Our findings indicate that the extant literature on this topic falls into two clusters: 1) entrepreneurship ecosystem, culture, and the artisan; 2) models, theories and conceptual visions. We present the most relevant contributions and a future research agenda for each cluster to address the gaps in the field. This study will enable future researchers to focus their efforts on the poorly addressed shortcomings in the literature.